032: CHINA TECH TRENDS IN 2017, PART 2

This week, Matt and John discuss the top 5 trends (plus some honorable mentions) in China’s tech for 2017 and make some predictions going into 2018. This is the second of two parts. Links Previous episodes referenced: Live streaming Episode […]

010: INFLUENCERS IN CHINA & THE FUTURE OF BRANDS

John and Matthew talk with Elijah Whaley, Chief Marketing Officer for ParkLU, about: Why big ad agencies are failing to keep up How content is being democratized Why Taobao is dominating live streaming How influencers are building the brands of the future […]

009: HOW TO BECOME A CHINESE LIVE STREAM CELEBRITY

John and Matthew talk with Lauren Hallanan, an internet celebrity in China about: Differences in live streaming platforms Gifting as a business model How to make a live stream interesting Agency practices (hint: it’s not always ethical) Transition from streamer […]